Social Marketing = Viral Book Sales? Think again!

As my follower count in the social media universe rises by the ‘000’s, I am wondering what that does in terms of expanding the number of buyers for the products I have on tap – i.e. my books. There is no exact 1:1 correlation of followers to buyers. There is not even a 100:1 correlation. […]

Social Marketing = Viral Book Sales? Think again! Read More »